Daniele Verri – Social media & marketing strategy for top European clubs

In today’s football landscape, success is no longer measured only by results on the pitch, but it’s also about how a club connects with its fans, tells its story, and strengthens its global brand. Through my collaboration with the German agency mmc sport, I play an essential role in shaping the digital voice and marketing strategy of some of Italy’s leading football entities such as the Azzurri, Serie A, Milan, Inter, Bologna, Fiorentina and Parma.

Every day, I contribute to the creation of engaging, high-impact content tailored for a global audience. From matchday posts to long-term brand campaigns, my journalistic precision and creative storytelling helps clubs grow their online presence and deepen their relationship with fans.

In an era where millions of fans experience football first through their screens, my expertise in football culture, media trends, and digital communication is a valuable asset. My goal is to help clubs stand out in a crowded digital space and maintain a strong, consistent presence across platforms.